Janelle Cohen is a professional home organizer and TV personality, known for her work with major celebrities and appearances on top shows like The Today Show and Good Morning America.
With a reputation for creating stunning and functional living spaces for top names in entertainment and business, including Charli D’Amelio, Jay Shetty, and the founders of Alo Yoga and Classpass, Payal Kadakia, Janelle has earned the trust and admiration of the biggest names in entertainment and entrepreneurship.
Whether you’re a busy professional, a new parent, a high-achieving celebrity, or simply looking to simplify your life, Janelle is the expert you need to bring order to your home and happiness to your life. With a passion for creating organized and functional living spaces, Janelle uses her expertise to help clients declutter, streamline, and optimize their homes for maximum efficiency and style.
Janelle’s passion for organizing started at the young age of 2 when she was given a toy iron. She quickly developed an interest in folding and ironing her clothes and even used her toy iron to practice!
Janelle always had a passion for the arts and was determined to pursue her dreams as an actress. After being selected for the prestigious UCLA Theatre program and appearing in numerous musicals and commercials, she felt that something was missing. At 25, she took a step back and decided to reevaluate her purpose in life. This decision would lead her on a new path to discover her true passion.
Janelle’s love for organizing only continued to grow from childhood. At 25, when she was faced with her parents’ cluttered and disorganized pantry, she saw an opportunity to put her skills to the test.
As a Mother’s Day gift, she decided to organize and create a system in the pantry, which her mother loved. She was so proud of her work that she decided to share the pictures on Facebook. This simple post sparked a lot of interest from people who wanted Janelle’s help in organizing their own pantries. Janelle quickly gained momentum, and her passion for organizing transformed into a growing business.
Janelle’s passion for organization quickly turned into a thriving business, as demand for her services grew. She built a strong team and developed the Straighten Up Method, a unique and practical approach to creating organization systems that are tailored to each client.
With her attainable and simple systems, and her unique style and genuine personality, Janelle quickly gained popularity, both locally in Los Angeles and nationally through features in People Magazine and US Weekly.
She even gained a following with big TikTok stars, attracting clients like Charli and Dixie D’amelio and Emma Chamberlain thanks to her effective approach to organizing and cool composure.
In 2023, Janelle’s expertise in home organization earned her recognition on a national level. Her practical and effective approach to decluttering and creating sustainable systems has been highlighted on popular TV shows like The Today Show and Good Morning America.
Her unique style and genuine personality have also landed her interviews with prestigious publications such as Business Insider and Home and Gardens.
The Today Show host Harry Smith even referred to her as “The David Blaine of Folding,” solidifying her status as a sought-after organizer in her field.
Janelle is on a mission to spread the magic of organization and the life-changing impact of the Straighten Up method. With a wealth of experience and success, she wants to empower everyone to achieve a neat and organized life.
By subscribing to her newsletter, you will have access to Janelle’s expert tips and guidance on how to transform your home with the Straighten Up method. Join her journey towards a clutter-free life, one space at a time.
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